Motion control video production for advertising

Choreographed shots for food, drinks and product brands. Camerabotics CRX1440 motion control robot with an experienced operator, in our studio in Belgium or on location across Europe. See the films on our video and motion page.

The robot "Ernie", a Camerabotics CRX1440

Compact enough to move through standard doors and lifts, accurate enough for the kind of multi pass compositing, which only forgives repeats below a millimeter. The robot always ships with one of our motion control operators, it's not gear we hand over and walk away from.

Specs

1440 mm reach
11 kg payload
Up to 3 m/s movement
± 0.04 mm repeatability
Runs on 230 V mains or battery for location work
Fits through standard doors and lifts
Always paired with an experienced motion control operator

Camerabotics CRX1440 motion control robot with a cinema camera on its arm, cut out on a plain background, Studio Ballena

See it move

Glass of Duvel on a stand under a Duvel bottle held by a rig arm, a cinema camera with a probe lens on the motion control robot aimed at the glass, Studio Ballena

Motion control robot on set in the studio, a lit tabletop against the white cove, the control cabinet open beside it, Studio Ballena

Two ways to work with us

Full production

You brief us, we shoot. Set design, motion control choreography, lighting, effects rigging, capture with 8K RED V Raptor, Freefly Ember S5K or other cameras, everything in one studio with one production team. No coordination across venues, no kit gaps to bridge.

Specialist operator team

You bring the project, we bring the robot, rigs and the people who run it. Plug us into your agency or production workflow as the motion control specialists for the day. Works in our studio, in yours, or on location.

Dynamic effects, synced to the move

Motion control gets a lot more interesting when the robot system isn't only moving the camera. Our effects rigs trigger movement in liquids, powders, ingredients and products, synced to the camera path down to the frame. Common uses:

Splash shots and timed liquid pours
Ingredient bursts, drops and arcs
Spinning, floating or rising product reveals
Stop motion style tracking at a consistent angle
Multi pass composites where every pass has to register

Our effects rigs

Available in the studio or on location, on their own or synced with the motion control robot. They give us precise, repeatable movement of liquids, powders, props and products, the small things that make a tabletop shot feel engineered rather than improvised.

What's on the shelf

Manual control unit
Gripping droppers
Tube slot dropper
Iris dropper
Liquid drip system
Turntables
Product rotator
Conveyor belt
Launch table

Custom builds

If a product moves in a way none of the standard rigs can replicate, we modify an existing one or build something new for the shoot. Tell us how the product needs to behave and we'll engineer the mechanics and electronics around it.

Who hires us for this

Brands and agencies that need a hero motion shot for an advertising campaign and want it produced end to end

Agencies producing tabletop content who'd rather not source a separate robot, operator and studio

Production companies, directors and DOPs who want a tabletop motion control team they can drop in for the specialist day

Post and VFX teams planning multi pass composite workflows

Why us

What's actually different isn't the camera robot, anyone can rent a robot. It's the bundle around it:

A 180 m² tabletop studio in Welle, built for this kind of work, with parallel sets, a 9 × 4 m infinity cove and gear within reach

A complete effects rigging kit that integrates with the motion control move, not bolted on alongside it

An operator who works with this robot as a daily tool, not an occasional rental

Shooting food, drinks and product since 2011: the people running the move understand what the product needs to look like, not only how to drive the robot

Questions about motion control

Can we see the move before the shoot day?

Yes. Moves are planned in an offline 3D previs that you sign off before the shoot, so the day is spent filming rather than programming.

Can the robot come to our studio or location?

Yes. It fits through standard doors and most lifts, and runs on mains or battery. It always travels with our operator.

Is an operator always included?

Yes. The robot never goes out on its own. One of our motion control operators runs it on every shoot.

It's our first motion control shoot. What do we need to prepare?

The product, and a clear idea of where the film will run. References help: a sketch, a storyboard or a clip you like. We work out the moves with you and show them in the previs before the shoot day.

Tell us about the shot

Describe the motion or effect you're after. We'll work out the robot and movement path, and tell you the strongest version we can get on your budget and timeline.