Commercial photography and video production
Food, drinks and product, shot in our own photography studio near Brussels. Full production when you need it, or a specialist team plugged into yours.
Fifteen years of tabletop photography and film, most of it for food and drink brands and the agencies that handle them. The studio, the lighting, the effects rigs and the motion control robot are all in one building, so a project doesn't get handed between vendors halfway through.
What we shoot
Four kinds of work, and most campaigns need more than one of them.
If a campaign needs hero stills, a fifteen second film and eighty packshots, that's one booking and one team rather than three suppliers who've never met.
Two ways to work with us
The difference is who's running the production.
Full production
Concept through to delivery. We shape the visual direction, plan the shoot, build the sets, book the crew, shoot it and handle post. Suited to brand teams without an agency on the job, or agencies who want the whole production handled.
Plugged into your team
You run the production, we take a defined part of it. That might be the studio and the kit, the tabletop unit inside a larger shoot, or the motion control robot with an operator. We work to your director and your DOP, and we don't try to take the job over.
Most agency work runs the second way. Most direct brand work runs the first. Plenty of projects start as one and become the other.
Who's on the shoot
The studio is one person plus a network of specialists brought in for what the brief needs, so a small job stays small and a big one scales without a fixed overhead being priced into it.
- Food stylists and set stylists for texture, plating, product finish and the state a product has to be in at the moment it's shot
- Producers keeping the day on schedule
- DOP, gaffer and camera crew
- Prop makers and art department for custom surfaces, set pieces and builds made for the brand
- Special effects technicians for pouring, swirling, splashing, steam, ice, fire
- Editors, colourists, sound and VFX for the final cut
How a project runs
Roughly this, condensed or expanded depending on the job.
- A conversation about the brief, what the images are for, the timeline and the budget parameters
- Preproduction: concept and visual direction if you need it, shot list, prop sourcing, product delivery. For motion control, a previs you can sign off before the shoot day
- The shoot, with you on set if you want to be. Most clients do, and we'd rather approve setups live than by email afterwards
- Post: retouching, compositing, colour, edit
- Delivery in whatever formats the application needs, including images to GS1 standards
Questions about photo and video production
Do you work with agencies or directly with brands?
Both. Agencies usually bring us in as part of their production, brands usually hand us the whole job. Either way you deal with the same studio and the same people.
Do you shoot in your studio or on location?
Both. Most work is shot in our own studio near Brussels, where a delivery truck can pull up on the driveway and unload straight into the studio. Location or a rental studio is possible too, but for cost efficiency our own studio is still the best choice.
Can one shoot deliver stills, video and packshots?
Yes, when it's planned that way. The same products, set and styling serve hero stills, film and packshots, with one team and one booking.
Tell us about the project
Send what you have, even if the brief isn't finished. What you're shooting, roughly how many, what it's for and when you need it is enough to come back with a real number.
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